Bath · Bristol · London

Crane Index™ Research  ›  AI Readability 2026  ›  Telecommunications

Crane Index™ · Annual edition

UK Telecommunications AI Readability 2026

As of 1 October 2026, the median UK telecommunications site scored 48 out of 100 on the Crane Index™, the measure of how readably a site presents itself to AI engines. Across the 133 sites a machine could read, scores ran from 21 to 78, a 57-point gap between the strongest and the weakest.

What this measures. The score reads how readably a site presents itself to AI engines: entity markup, structured data and machine resolvability. It is not a measure of design, brand or quality. A site can look excellent to a person and still be hard for a machine to read, and a low score is a readability finding, never a judgement on the business.

48
Median / 100
57
Point gap (21 to 78)
133
Sites read of 184
5
Cleared 70+

The field in 2026

The field was led by Wessex Internet at 78, with Grain next at 77. 5 sites cleared 70 out of 100, and 49 scored below 40.

At the foot of the field sat Indosat Ooredoo Hutchison at 21, giffgaff at 21, du at 21. Each is a site a machine struggled to read, not a business doing anything other than well at what it does.

The full 2026 ranking

Composite out of 100, with the three reads behind it: AI Search Readiness (retrieval), Agent Readiness (execution) and Brand Representation.

RankOrganisationCrane IndexSearchAgentBrand
1Wessex Internetwessexinternet.com78907966
2=Graingrainconnect.com77928949
2=WightFibrewightfibre.com77829258
4Windstreamgokinetic.com76866380
5Juniper Networksjuniper.net70757658
6=CommScopecommscope.com69708652
6=One NZone.nz69598365
8=toobtoob.co.uk68798046
8=Zen Internetzen.co.uk68818143
10=Cellnex Telecomcellnex.com67758540
10=Zzoommzzoomm.com67729237
12=Openreachopenreach.com66797840
12=Wildanetwildanet.com66808928
14=Aussie Broadbandaussiebroadband.com.au65756358
14=Freedom Fibrefreedomfibre.com65808331
14=Gamma Communicationsgammagroup.co65729230
14=Lumen Technologieslumen.com/en-us/home.html65726658
14=Swisscomswisscom.ch/de/privatkunden.html65608648
19=AT&Tatt.com64647653
19=MTN Groupmtn.com64708734
19=Ogiogi.wales64808328
19=Zayozayo.com64698933
23Astound Broadbandastound.com63728929
24=CityFibrecityfibre.com62786147
24=Eutelsateutelsat.com62745755
24=INWITinwit.it/it62728825
24=Liquid Intelligent Technologiesliquid.tech62698234
24=TDS Telecomtdstelecom.com62708728
24=Wireless Infrastructure Groupwirelessinfrastructure.com62768228
30AST SpaceMobileast-science.com61687937
31=Hyperoptichyperoptic.com60598339
31=Telefonicatelefonica.com/es60668728
33=2degrees2degrees.nz59696246
33=Airbandairband.co.uk59668923
33=Indus Towersindustowers.com59658230
36=Reliance Jiojio.com58596648
36=SFRsfr.fr58676939
36=Tata Communicationstatacommunications.com58657237
39=EEee.co.uk57636346
39=Maxismaxis.com.my/en/home57668223
39=Ubiquitiui.com57636841
39=Viavi Solutionsviavisolutions.com/en-us57666343
43=Entelentel.cl56596346
43=Netgearnetgear.com56578228
43=Proximusproximus.com56628322
43=STCstc.com.sa/en/personal/home.html56587239
43=Sunrisesunrise.ch/de/home56556646
48=Bezeqbezeq.co.il55686632
48=Tesco Mobiletescomobile.com55667723
50=StarHubstarhub.com/personal.html54558028
50=Telstratelstra.com.au54608221
52NTTgroup.ntt/en53626828
53=Altice USAoptimum.com/about-us52516343
53=Charter Communicationscorporate.charter.com52675633
53=Cisco Systemscisco.com52627023
53=Frontier Communicationsfrontier.com52455953
53=Lyca Mobilelycamobile.co.uk/en52456348
53=Telkom Indonesiatelkom.co.id52616234
59B4RNb4rn.org.uk51596628
60=Calixcalix.com50626225
60=Mavenirmavenir.com5054878
60=Telekom Austria Groupa1.com50578210
60=Telesattelesat.com50695923
64=Colt Technology Servicescolt.net49556231
64=nexfibrenexfibre.co.uk49508710
66=BT Groupbt.com48526328
66=Telkom SAtelkom.co.za48576323
68Viasatviasat.com47506228
69Videotronvideotron.com46626213
70=TalkTalktalktalk.co.uk43466220
70=Three UKthree.co.uk43526313
72=Gigacleargigaclear.com42486613
72=NOSnos.pt42575513
72=Telecom Argentinapersonal.com.ar/tech4254638
72=Utility Warehouseuw.co.uk42526213
72=Voneusvoneus.com42476910
77=Bouygues Telecombouyguestelecom.fr41476213
77=Crown Castlecrowncastle.com41466810
77=Mediacom Communicationsmediacomcable.com41476313
77=TIM Brasiltim.com.br/rj41396815
77=TPG Telecomtpgtelecom.com.au41466810
77=Verizon Communicationsverizon.com41436613
83=Brightspeedbrightspeed.com40476310
83=G.Networkg.network40446213
85=Airtel Africaairtel.africa39376813
85=Telustelus.com/en39426213
87=ADTRANadtran.com/en3849568
87=Deutsche Telekomtelekom.com/en38426210
87=Dialog Axiatadialog.lk38406310
87=EchoStarechostar.com38416210
87=Elisaelisa.com3843628
87=Helios Towersheliostowers.com38386213
87=SBA Communicationssbasite.com38485610
87=Spark New Zealandsparknz.co.nz38386213
87=Tele2tele2.com38425813
96=Huaweihuawei.com/en37356213
96=PLDTpldthome.com3731718
96=Taiwan Mobiletaiwanmobile.com37543423
96=WideOpenWestwowway.com3742628
96=XL Axiataxlsmart.co.id/id37326515
101=Cogent Communicationscogentco.com/en36376210
101=KCOMkcom.com3638628
101=Liberty Latin Americalla.com3637628
101=Manx Telecommanxtelecom.com//personal3639628
101=Telenortelenor.com3644568
101=ZTEzte.com.cn/global36346510
107=BCEbce.ca35316310
107=Cox Communicationscox.com/residential/home.html35296213
107=KPNkpn.com35405610
107=Netomnianetomnia.com3536628
107=Telecom Egyptte.eg3534628
107=TIM (Telecom Italia)gruppotim.it/it.html35346210
113e&eand.com/en/index.html3437568
114=Globalstarglobalstar.com/en-us3340508
114=Mobilymobily.com.sa/web/ar/home/personal3328628
114=PCCWpccw.com/33405010
117=KDDIkddi.com3226628
117=Omantelomantel.om/en3233548
117=Singtelsingtel.com3226628
117=SoftBanksoftbank.jp3225638
121Vodacomvodacom.com31285610
122Telekom Malaysiatm.com.my3031528
123SK Telecomsktelecom.com2721528
124Suresure.com2637348
125=Iliadiliad.fr24223415
125=Orangeorange.com24223415
125=Telia Companyteliacompany.com24223415
128Arista Networksarista.com23213415
129=JT Groupjtglobal.com/main2225348
129=Starlinkstarlink.com2225348
131=dudu.ae/personal2122348
131=giffgaffgiffgaff.com21143415
131=Indosat Ooredoo Hutchisonioh.co.id2122348

Download this edition: the full field as a spreadsheet (CSV), or the same run as JSON. Licensed CC BY 4.0, so it is yours to publish and build on with attribution. Every unreadable site carries empty score cells, never a zero.

This is the fixed 2026 edition, pinned to the scan measured 1 October 2026, so the figures on it do not change. The live field, re-run on the first of each month, is on the current Telecommunications benchmark. For how the score is built, see the methodology.

Licensed CC BY 4.0. Cite as: The Crane Index™, UK Telecommunications AI readability 2026, The Crane Consultancy, measured 1 October 2026. https://thecraneconsultancy.com/research/telecommunications-ai-readability-2026/

The Crane Standard

The senior read,
once a week.

Most marketing newsletters are noise on a schedule. This is not that. Once a week I send a short, considered read on the shifts that actually change what you should do, across the AI shift, PPC, technical SEO and analytics. Filtered, weighted and signed off by me before it goes out. The judgement is mine, and now you can hear every edition in my own voice.

Nic CraneFounder, The Crane Consultancy

Topics you want

All three lands every Tuesday. Choose a selection and you get only those, as and when they publish, always on a Tuesday.

One considered email a week, edited and signed off by Nic. No filler, no sharing, unsubscribe in a click. By subscribing you agree to our Privacy Policy.

Prefer LinkedIn? Subscribe on LinkedIn instead, the same edition, delivered by push and email.