Crane Index™ Research › AI Readability 2026 › Professional Services
Crane Index™ · Annual edition
UK Professional Services AI Readability 2026
As of 1 October 2026, the median UK professional services site scored 51 out of 100 on the Crane Index™, the measure of how readably a site presents itself to AI engines. Across the 144 sites a machine could read, scores ran from 22 to 75, a 53-point gap between the strongest and the weakest.
What this measures. The score reads how readably a site presents itself to AI engines: entity markup, structured data and machine resolvability. It is not a measure of design, brand or quality. A site can look excellent to a person and still be hard for a machine to read, and a low score is a readability finding, never a judgement on the business.
The field in 2026
The field was led by Cherry Bekaert at 75, with Mercer next at 73. 7 sites cleared 70 out of 100, and 29 scored below 40.
At the foot of the field sat Russell Reynolds Associates at 22, Foster + Partners at 23, Aurecon at 23. Each is a site a machine struggled to read, not a business doing anything other than well at what it does.
The full 2026 ranking
Composite out of 100, with the three reads behind it: AI Search Readiness (retrieval), Agent Readiness (execution) and Brand Representation.
| Rank | Organisation | Crane Index | Search | Agent | Brand |
|---|---|---|---|---|---|
| 1 | Cherry Bekaertcbh.com | 75 | 80 | 92 | 54 |
| 2= | Mercermercer.com/en-us | 73 | 57 | 82 | 80 |
| 2= | Systrasystra.com | 73 | 75 | 90 | 55 |
| 4 | Egon Zehnderegonzehnder.com | 72 | 72 | 82 | 63 |
| 5= | Kelly Serviceskellyservices.com | 71 | 80 | 91 | 43 |
| 5= | Moore Globalmoore-global.com | 71 | 83 | 87 | 43 |
| 5= | Perkins&Willperkinswill.com | 71 | 73 | 87 | 52 |
| 8 | Genslergensler.com | 69 | 70 | 92 | 46 |
| 9= | Booz Allen Hamiltonboozallen.com | 68 | 75 | 65 | 64 |
| 9= | Millimanus.milliman.com/en | 68 | 68 | 62 | 73 |
| 9= | Safferysaffery.com | 68 | 80 | 86 | 39 |
| 12= | Boston Consulting Groupbcg.com | 67 | 71 | 76 | 53 |
| 12= | BTS Groupbts.com | 67 | 81 | 90 | 31 |
| 12= | Forresterforrester.com/bold | 67 | 78 | 87 | 37 |
| 12= | IDCidc.com | 67 | 77 | 89 | 35 |
| 12= | Withumwithum.com | 67 | 70 | 87 | 43 |
| 17 | Krollkroll.com/en | 66 | 61 | 83 | 53 |
| 18= | OC&C Strategy Consultantsoccstrategy.com/en | 65 | 72 | 85 | 37 |
| 18= | Roland Bergerrolandberger.com/en/?country=US | 65 | 71 | 60 | 64 |
| 18= | Tetra Techtetratech.com | 65 | 77 | 87 | 32 |
| 21= | Elixirrelixirr.com/en-gb | 64 | 74 | 83 | 35 |
| 21= | HOKhok.com | 64 | 69 | 82 | 40 |
| 21= | Skidmore, Owings & Merrillsom.com | 64 | 62 | 87 | 43 |
| 21= | Slalomslalom.com/us/en | 64 | 74 | 72 | 46 |
| 21= | Thoughtworksthoughtworks.com | 64 | 66 | 85 | 41 |
| 26= | Baker Tillybakertilly.global | 63 | 69 | 62 | 58 |
| 26= | Broadstonebroadstone.co.uk | 63 | 67 | 89 | 33 |
| 26= | Expleoexpleo.com/global/en | 63 | 65 | 88 | 35 |
| 26= | Teneoteneo.com | 63 | 66 | 77 | 47 |
| 26= | Xeinadinxeinadin.com | 63 | 74 | 77 | 39 |
| 26= | ZS Associateszs.com | 63 | 60 | 66 | 62 |
| 32= | Burns & McDonnellburnsmcd.com | 62 | 72 | 63 | 52 |
| 32= | EisnerAmpereisneramper.com | 62 | 72 | 72 | 43 |
| 32= | PA Consultingpaconsulting.com | 62 | 79 | 56 | 51 |
| 35= | Charles River Associatescrai.com | 61 | 66 | 82 | 34 |
| 35= | SHLshl.com | 61 | 72 | 77 | 35 |
| 37= | CBIZcbiz.com | 60 | 69 | 85 | 25 |
| 37= | Korn Ferrykornferry.com | 60 | 68 | 66 | 46 |
| 37= | Oxeraoxera.com | 60 | 66 | 87 | 28 |
| 37= | Spencer Stuartspencerstuart.com | 60 | 57 | 87 | 37 |
| 41= | AECOMaecom.com | 59 | 61 | 87 | 28 |
| 41= | DEKRAdekra.com/en/home | 59 | 59 | 82 | 37 |
| 41= | FTI Consultingfticonsulting.com | 59 | 64 | 72 | 41 |
| 41= | Isioisio.com | 59 | 62 | 87 | 28 |
| 41= | KPMGkpmg.com/xx/en.html | 59 | 66 | 82 | 28 |
| 41= | Oliver Wymanoliverwyman.com/index.html | 59 | 54 | 72 | 51 |
| 41= | Randstadrandstad.com | 59 | 59 | 82 | 35 |
| 48= | Baringa Partnersbaringa.com/en | 58 | 71 | 72 | 32 |
| 48= | EYey.com/en_us | 58 | 70 | 82 | 21 |
| 48= | haysmacintyrehaysmac.com | 58 | 65 | 85 | 25 |
| 48= | Rambollramboll.com | 58 | 63 | 81 | 30 |
| 52= | Bain & Companybain.com | 57 | 67 | 59 | 46 |
| 52= | Fugrofugro.com | 57 | 73 | 62 | 37 |
| 52= | Lloyd's Registerlr.org | 57 | 61 | 63 | 46 |
| 52= | Parsonsparsons.com | 57 | 65 | 82 | 23 |
| 52= | RSMrsm.global | 57 | 65 | 82 | 25 |
| 57= | AlixPartnersalixpartners.com | 56 | 63 | 63 | 43 |
| 57= | Jacobsjacobs.com | 56 | 58 | 68 | 41 |
| 57= | Protivitiprotiviti.com/us-en | 56 | 61 | 62 | 46 |
| 57= | Publicis Sapientpublicissapient.com | 56 | 69 | 56 | 44 |
| 57= | Robert Halfroberthalf.com/us/en | 56 | 64 | 80 | 25 |
| 62= | BearingPointbearingpoint.com/en | 55 | 71 | 56 | 37 |
| 62= | Buro Happoldburohappold.com | 55 | 64 | 69 | 32 |
| 62= | Nous Groupnousgroup.com | 55 | 61 | 69 | 34 |
| 62= | Reedreed.co.uk | 55 | 52 | 87 | 25 |
| 66= | Bechtelbechtel.com | 54 | 62 | 87 | 13 |
| 66= | Lane Clark & Peacocklcp.com/en | 54 | 69 | 69 | 25 |
| 66= | ManpowerGroupmanpowergroup.com | 54 | 30 | 74 | 59 |
| 66= | Populouspopulous.com | 54 | 67 | 87 | 8 |
| 70= | Azetsazets.com/en-uk | 53 | 73 | 63 | 23 |
| 70= | Cooper Parrycooperparry.com | 53 | 68 | 83 | 8 |
| 72= | Analysis Groupanalysisgroup.com | 51 | 56 | 59 | 37 |
| 72= | Begbies Traynorbegbies-traynorgroup.com | 51 | 59 | 69 | 25 |
| 72= | First Actuarialfirstactuarial.co.uk | 51 | 70 | 55 | 28 |
| 72= | L.E.K. Consultinglek.com | 51 | 59 | 60 | 34 |
| 76= | Boydenboyden.com | 50 | 65 | 62 | 23 |
| 76= | Brunswick Groupbrunswickgroup.com | 50 | 52 | 65 | 32 |
| 76= | Gallupgallup.com/home.aspx | 50 | 59 | 62 | 28 |
| 76= | Kohn Pedersen Foxkpf.com | 50 | 70 | 50 | 30 |
| 76= | North Highlandnorthhighland.com | 50 | 55 | 68 | 28 |
| 76= | Plante Moranplantemoran.com | 50 | 64 | 62 | 25 |
| 82= | Aruparup.com/en-us | 49 | 66 | 50 | 32 |
| 82= | CDM Smithcdmsmith.com | 49 | 63 | 62 | 23 |
| 82= | Hawkins Brownhawkinsbrown.com | 49 | 62 | 63 | 23 |
| 82= | Interpath Advisoryinterpath.com | 49 | 53 | 87 | 8 |
| 86= | BDPbdp.com/us | 48 | 50 | 85 | 8 |
| 86= | Bjarke Ingels Groupbig.dk | 48 | 49 | 63 | 33 |
| 86= | Grant Thorntongrantthornton.global/en | 48 | 59 | 71 | 13 |
| 86= | Mott MacDonaldmottmac.com | 48 | 66 | 46 | 32 |
| 86= | Turner & Townsendturnerandtownsend.com | 48 | 46 | 87 | 10 |
| 86= | Wilkinson Eyrewilkinsoneyre.com | 48 | 55 | 63 | 25 |
| 92= | Huron Consulting Grouphuronconsultinggroup.com/en | 45 | 62 | 62 | 10 |
| 92= | Odgers Berndtsonodgers.com/en-us | 45 | 60 | 68 | 8 |
| 94= | Bridgespan Groupbridgespan.org | 44 | 57 | 65 | 10 |
| 94= | Heatherwick Studioheatherwick.com | 44 | 55 | 70 | 8 |
| 94= | Michael Pagemichaelpage.com | 44 | 56 | 68 | 8 |
| 94= | Worleyworley.com | 44 | 50 | 68 | 13 |
| 94= | XPS Groupxpsgroup.com | 44 | 50 | 68 | 13 |
| 99= | Development Dimensions Internationalddi.com | 43 | 50 | 66 | 13 |
| 99= | HDRhdrinc.com | 43 | 48 | 68 | 13 |
| 99= | Hymans Robertsonhymans.co.uk | 43 | 51 | 68 | 10 |
| 99= | Veriskverisk.com | 43 | 49 | 68 | 13 |
| 103= | Genpactgenpact.com | 42 | 45 | 68 | 13 |
| 103= | Nash Squarednashsquared.com | 42 | 44 | 58 | 23 |
| 105= | Buzzacottbuzzacott.co.uk | 41 | 42 | 62 | 18 |
| 105= | CohnReznickcohnreznick.com | 41 | 53 | 62 | 8 |
| 105= | KBRkbr.com/en | 41 | 46 | 68 | 8 |
| 105= | Snohettasnohetta.com | 41 | 46 | 68 | 8 |
| 105= | Stantecstantec.com/en | 41 | 46 | 55 | 23 |
| 110= | Adecco Groupadeccogroup.com | 40 | 40 | 62 | 18 |
| 110= | Allegis Groupallegisgroup.com | 40 | 49 | 62 | 10 |
| 110= | Egisegis-group.com | 40 | 49 | 62 | 8 |
| 110= | Fluorfluor.com | 40 | 45 | 62 | 13 |
| 110= | Great Place to Workgreatplacetowork.com | 40 | 44 | 63 | 13 |
| 110= | Simon-Kuchersimon-kucher.com/en | 40 | 43 | 68 | 8 |
| 116= | Berkeley Research Groupthinkbrg.com | 39 | 47 | 62 | 8 |
| 116= | Black & Veatchbv.com/en-US | 39 | 46 | 62 | 10 |
| 116= | Deloittedeloitte.com/us/en.html | 39 | 46 | 62 | 10 |
| 116= | Forvis Mazarsforvismazars.com/group/en | 39 | 43 | 63 | 10 |
| 116= | Intertekintertek.com | 39 | 45 | 63 | 8 |
| 121= | CliftonLarsonAllenclaconnect.com/en | 38 | 44 | 63 | 8 |
| 121= | GHDghd.com/en-us | 38 | 39 | 68 | 8 |
| 121= | Ricardoricardo.com | 38 | 42 | 63 | 8 |
| 121= | Robert Waltersrobertwalters.com | 38 | 55 | 30 | 28 |
| 121= | Royal HaskoningDHVhaskoning.com | 38 | 42 | 62 | 10 |
| 126= | Bureau Veritasgroup.bureauveritas.com | 37 | 34 | 68 | 10 |
| 126= | Kearneykearney.com | 37 | 32 | 68 | 10 |
| 126= | LHHlhh.com/en-us | 37 | 35 | 61 | 15 |
| 126= | Quantumaquantuma.com | 37 | 46 | 57 | 8 |
| 126= | TUV Rheinlandtuv.com/usa/en | 37 | 39 | 62 | 10 |
| 131= | Capcocapco.com | 36 | 36 | 62 | 10 |
| 131= | Guidehouseguidehouse.com | 36 | 36 | 63 | 8 |
| 131= | UHYuhy.com | 36 | 43 | 56 | 8 |
| 134= | DNVdnv.com | 35 | 47 | 50 | 8 |
| 134= | Heidrick & Strugglesheidrick.com/en | 35 | 29 | 62 | 13 |
| 134= | Swecosweco.com | 35 | 34 | 63 | 8 |
| 137= | Arcadisarcadis.com/en | 34 | 34 | 59 | 8 |
| 137= | Hayshays.com | 34 | 43 | 50 | 10 |
| 139= | BDObdo.global/en-gb/home | 33 | 31 | 58 | 10 |
| 139= | NERA Economic Consultingnera.com | 33 | 30 | 61 | 8 |
| 139= | PKF Internationalpkf.com | 33 | 31 | 60 | 8 |
| 142= | Aureconaurecongroup.com | 23 | 28 | 34 | 8 |
| 142= | Foster + Partnersfosterandpartners.com | 23 | 26 | 34 | 8 |
| 144 | Russell Reynolds Associatesrussellreynolds.com/error.html?aspxerrorpath= | 22 | 24 | 34 | 8 |
Download this edition: the full field as a spreadsheet (CSV), or the same run as JSON. Licensed CC BY 4.0, so it is yours to publish and build on with attribution. Every unreadable site carries empty score cells, never a zero.
This is the fixed 2026 edition, pinned to the scan measured 1 October 2026, so the figures on it do not change. The live field, re-run on the first of each month, is on the current Professional Services benchmark. For how the score is built, see the methodology.
Licensed CC BY 4.0. Cite as: The Crane Index™, UK Professional Services AI readability 2026, The Crane Consultancy, measured 1 October 2026. https://thecraneconsultancy.com/research/professional-services-ai-readability-2026/